Share the good news!
Why having a period emoji matters
Break the barriers
"We should be made to talk about periods instead of hiding them away. I don’t think it’s something we should be ashamed of." - Kelsey, 14, UK
Our period emoji campaign is just part of our work tackling the shame and stigma that surround periods in the UK, and around the world.
Based on the findings from our first-of-its-kind report, Break the Barriers: Girls’ Experiences of Menstruation in the UK, we’re committed to listening to girls and other menstruators and putting their voices first, and transforming their experience of their periods through our Menstrual Manifesto.
PUTTING AN END TO PERIOD TABOOS
“I did not know what was happening to me and what I could do to stop the bleeding.” – Agnes, 16, Uganda
It’s not just in the UK that periods are surrounded by shame and stigma. Around the world, not talking about periods is having a huge impact on girls, making them feel ashamed of their bodies, affecting their sense of self-worth and leaving them without the knowledge they need when they get their first period.
The blood drop emoji is appearing on phones everywhere. This is why it matters.
There’s a hidden health story surrounding periods that we can’t afford to ignore.
We're part of an exciting new initiative, committed to ending period poverty.
Six ways we can change the conversation about periods in the UK – and end shame and stigma.