Partnering with DAZN
Partnering with DAZN
Find out how we used the power of sport to tackle gender inequality
We worked in partnership with DAZN (formerly owned by Perform) for almost a decade from 2013 to 2022, using the power of sport to tackle gender inequality and help inspire the next generation.
In that time, DAZN and its employees raised over £650,000 for Plan International, and the partnership reached thousands of young people in over 75 countries - through leadership training, play and sport.
Creating an even playing field
for girls and boys
Our partnership with DAZN created opportunities for young people to learn about gender equality through sport.
Meet Yara, who dreamed of becoming a Physical Education teacher.
CHAMPIONS OF CHANGE IN BRAZIL
In Brazil, DAZN supported young people to become Champions of Change by developing skills through football. Young people learned about gender equality, gender-based violence, harmful stereotypes and how to campaign for change. They then applied these issues to how they play sport – learning key life lessons in every match.
Young people shared this knowledge with their communities, led awareness-raising projects and met with key decision makers. Taking part in community football tournaments helped showcase their skills, and increased awareness and support for the project.
A once-in-a-lifetime experience
In 2019, we took a group of top fundraisers from Stats Perform and DAZN on an unforgettable project visit to Brazil.
Words can’t express how moving and humbling this visit has been. I'm so proud of the amazing progress of the project, the changes in equality and empowerment, and the sense of community. A highlight was the amazing power, confidence and respect the young people had for each other on the football pitch.
- Emma Rouhani, DAZN
Discover more
Tackling school drop-outs with sport
Read about Plan International’s Empowerment Through Sports project
Girls can score too
Women’s football is growing in popularity and getting the recognition it deserves